When you look at the blogging industry as a whole, it’s incredibly busy and bursting with incredible talent. However, this doesn’t put you off following your heart and being a blogger who wants to earn a living doing something they love. Getting noticed in a crowded market can be one of the main challenges every blogger faces, but there are ways in which you can get noticed whilst remaining true to yourself. As a blogger who wants to make money it may seem counterproductive to play the long game. Why not just say “yes” to every offer that comes your way and make as much money as possible? Although this might sound like an attractive deal from the outset, it isn’t a sustainable plan and it may cause you to burn out pretty quickly. With this in mind, here are a handful of ideas that will help you get noticed as a blogger in a busy industry.
Have a Niche
It’s so important to steer clear from anything generic and overdone when you’re a blogger. Sticking to your niche and talking about things you truly love will help you to gain authentic followers and it will be much more enjoyable for you too. You don’t want to spend time trying to research topics you know nothing about, or work with brands that don’t feel aligned to your values. You want to have a niche that works well for you and allows you to capitalize on a very specific market. Once you have your niche you can look into professional seo services, which will help you to get noticed and appear at the top of Google searches anytime someone types in a related keyword. This is why it’s important to have a niche, as it’s much easier to rank for less common keywords than overused ones.
Image from Pexels – CC0 Licence
Be Authentic
Being true to yourself has never been so important, especially as a blogger who wants to get noticed by her target market. There will never be anyone else in the blogging space who can replicate what you do. Being authentic and real with your readers will help you to be more relatable and build a sense of trust with them too.
Stay Consistent
When it comes to content creation, it is incredibly important to have consistency across all platforms as this will help you to keep the attention of your readers. When people start to follow you they will start to have expectations about how often you post and the type of content you produce. Try to stick to a consistent schedule and make sure you always deliver on your promises.
When you consider the strategies mentioned above, you will soon see that it’s easy to stand out as a blogger, even when your particular industry is already filled with successful people. It’s all about owning who you are, capitalizing on a smaller niche and being consistent with the content you produce. As long as everything you do is engaging and real, you will have no problems getting noticed in the online space as a professional blogger.
