While many resellers pursue one leading channel, such as Amazon, it is imperative to diversify your presence across various marketplaces. This is how you can reach a broader audience base, enhance your brand awareness, and ultimately increase sales.
Diversifying is critical to boosting revenue, and creating brand awareness and presence on multiple channels demands additional effort and a significant investment. Irrespective of where you sell your products, it is vital to create a unified, consistent customer experience on all marketplaces.
However, doing this manually can take a massive amount of reseller’s time and human resources, and they may fall far behind the competition. Instead, several tools and resources help you effectively streamline your sales process across marketplaces, enabling your business to perform successfully.
To help you drive sales and save adequate time while achieving desired results, here is a round-up of the best tools to help you manage different business functions and sell your inventory seamlessly.
Crosslist
Crosslist is a feature-rich cross-listing software platform for resellers that helps them quickly list on some of the renowned marketplaces like eBay, Vinted, Facebook, Mercari, etc. With Crosslist, resellers can sell on multiple platforms and make money while saving time.
With automated cross-listing, you can get your inventory to popular selling platforms fast, saving you lots of time. Crosslist also allows you to successfully import the listings with all the necessary details and information, based on your preferred marketplace which, in turn, expedites publishing.
You can cross-post your listings with Crosslist and drive sales, as you target buyers and cross-list based on their location. All in all, the platform enables resellers to explore potential marketplaces. With affordable pricing and robust solutions for resellers, Crosslist is a cost-effective multi-channel software platform for ecommerce listing.
The most prominent advantage of the platform is that it provides a simple way for small resellers to move their listings from Amazon to Shopify or eBay effortlessly.
Source: Unsplash
In addition, it also enables you to quickly re-list your existing inventory from one marketplace to another marketplace, reaching more buyers in the process. This, in turn, makes Crosslist incredibly valuable to merge listings when setting up and organizing inventory on new marketplaces.
All in all, Crosslist is a great productivity tool for resellers that helps them save time, as they just have to fill out the listing form once, and then publish their stock on different digital marketplaces.
Odoo
Odoo is an Enterprise Resource Platform (ERP) solution that offers modules to help you manage various business functions, including point of sale, e-commerce management, CRM, supply chain, inventory management and expense management.
The inventory management module of Odoo lets you track all the order-related information such as backorders, dropshipping requests, delivery orders, transfer requests for stock, and receptions.
With Odoo, you can connect with various popular shipping providers like DHL, UPS, FedEx, local post offices, etc. This streamlines the shipping management operations and makes it easy to handle related issues.
The platform also offers barcode scanner technology via USB, Bluetooth, or Wi-Fi connections. All the Odoo modules integrate seamlessly, and all the processes are automated, which saves you from the hassle of manually updating your accounting and inventory reports whenever an item is sold.
Above all, Odoo has strong customer support that deals with all your concerns, queries, and requests.
Shipox DMS
Shipox DMS is an all-inclusive delivery management software system for delivery and pickup. It lets you prioritize, assign and manage your drivers with efficiency and precision.
This unique software solution supports all types of businesses, from minor to medium to large enterprises. Shipox’s features such as driver app, white-label app, delivery vehicles tracking, and real-time personnel help simplify the overall processes.
Shipox is a platform specifically designed to work for any domain that needs delivery and pick up, such as supermarkets, e-commerce websites, restaurants, pharmacies, and more.
All in all, Shipox facilitates delivery operations with automation, and also offers customized solutions according to your business needs.
Intercom
Intercom is a robust customer communication platform that enables businesses to study and tailor their interactions with their customers, allowing them to send out highly targeted and personalized messages.
Furthermore, the platform allows you to track, analyze and comprehend your customers’ behavior. This helps you understand and examine specific areas within your platform where your customers usually get stuck or require some help.
Moreover, it also helps you recognize trends and figure out ways to enhance the user experience. With Intercom, you can also send in-app messages to your users, as per their behavior, to begin a conversation.
You can get customer feedback via live chats, which can be valuable and incredibly useful to form meaningful relationships with them. You can also gain insights on your company’s performance, and how well you can meet your customers’ needs and expectations.
SupplySpy
SupplySpy is Amazon-focused product research and finder tool that offers users a Profit Calculator and Bulk Analysis. These features are beneficial specifically for Amazon sellers who buy items in bulk.
The platform streamlines the entire process. Users have to upload the files of your vendor’s price lists, and a tool that helps you calculate profits. It factors in all the expenses and costs such as FBA fees, shipping, and referral charges.
SupplySpy is a comprehensive web-based solution exclusively for Amazon sellers that allows you to analyze the price lists of suppliers and calculate profits accurately.
Bit.ai
Sellers and marketers often struggle to create and manage documents, usually in the form of project proposals, presentations, blogs/articles, case studies, sales decks, research documents, etc.
Bit.ai is an advanced collaboration tool that enables marketing and sales teams to collaborate and communicate on marketing campaigns, client deliverables, projects, reports, proposals etc.
Bit documents empower users to formulate rich digital content on multiple platforms such as Typeform, Google Spreadsheets, YouTube videos, etc.
With Bit, you can also monitor the engagement levels of your audience on the documents they exchange. You can closely track how much time people spent on smart documents, how far they scrolled, and much more.
All in all, the platform provides valuable insights into your teams’ activities, and helps you improve the overall marketing efforts that you create and share, to boost engagement levels and follow up with partners and customers appropriately.
Forcastly
Forcastly is a powerful predictive software platform that helps sellers gauge the anticipated product demand with precision and within seconds.
For instance, if you operate as a private label Amazon seller through FBA, Forcastly is one of the robust inventory management software solutions that works great for the stock directly shipped from your vendors to Amazon’s warehouses.
All in all, Forcastly keeps your sales and cash flowing, by informing you when to restock your inventory, by analyzing demand, how much to order, and by tracking your shipment locations, helping you increase your profit margins significantly.
Wrapping Up
The main benefits of the tools mentioned above include saving resellers money and time while tracking and growing your customer base. You can find various multi-channel tools that offer full-service solutions for your ERP, inventory management, and other project management types.
Also, these softwares range from micro-features for small businesses, to enterprise-level solutions that help you expand your operations seamlessly while saving you time.
Global digital sales are expected to reach 22 percent of all retail sales by 2023, compared to 14.1 percent in 2019. This heightens the need to focus and invest in feature-rich reselling platforms that are the wave of the future.
Keep your budgets, requirements, business size, and preferred channels in mind when selecting a reselling software that is well suited to your needs.
See also where to find stuff to buy and resell.
Author bio:
Gilles Couvreur is the founder of Crosslist, a productivity tool that allows sellers to list quickly on the world's largest online marketplaces. In his free time, he loves to share his knowledge gathered through years of experience.