If you are looking for a new way to earn some cash, a great venture could be in the baby gift market. When new parents welcome a little bundle of joy, friends and family often want to go see the new baby. No one wants to arrive empty handed though, so buying something like a toy or an item of clothing can be a great idea. If you are looking at starting a new business, maybe one that can operate online, creating and selling baby hamper baskets might be the way to go.
Brand Your Business
One of the first things you need to do is brand your business. What is your venture going to be called? Check that there is a website domain name available and that there isn't another company trading with the same name. Work with a graphic designer to create a logo that will work on your business cards as well as on your packaging. People will buy into your business so your branding needs to be on point. Put time and effort into this part because you need to ensure everything is exactly how you want it.
Create Your Baby Baskets
Next up, you need to create your baby hamper baskets. What will you be using as a basket? Will it be a traditional hamper or basket or could you utilise something which will actually be of use to the new Mum and Dad? A great idea is to use a baby bath as the container, or basket. These can be purchased in different colours or simply in white. This can then be ideal for you to put your own stamp on things. A great idea is to start with a handful of hamper options. Perhaps one for a new baby boy and one for a new baby girl. Maybe a neutral one if you are gifting before the arrival of baby. At a baby shower, for example. These should al include baby essentials. Another idea could be to have one which is eco friendly, including eco nappies and natural ingredient creams. Then have a DIY option where customers can pick and choose options from a list. This gives you a good foundation to build your business on. Every customer should be able to find something. You need to ensure that you have stocks of the products you are putting into the baby hamper baskets. Baby grows in new-born sizes, nappies, bibs, new baby books, toys, teethers, blankets, booties, teddies, lotions and much more.
Start Selling
Once you have your baby hamper baskets organised, take some beautiful photos of them which you can use for promotion. Then you need to list them on your own website or a platform such as Etsy or eBay. You can also sell locally via fee free sites like Facebook Marketplace. Promote your products on social media and in Facebook groups for new mums. You could even have leaflets printed and ask if you can put them on noticeboards at doctors and maternity units. Word of mouth can also be fantastic and once you start selling, the chatter of the community of Mums can be incredible. Be sure that you are selling at a price that is affordable and appealing, whilst also giving you a decent profit.
Adapt & Grow
Once you have sales under your belt and you start making money, you can begin to reinvest in your business. Create new baby hamper baskets and upscale. You might be able to buy items in bulk, giving you a better profit margin. Maybe some products aren't ever chosen in the DIY hamper option so you can look into switching new products in. This is all about seeing what works and what doesn't. Claw onto what does and don't be scared to change what doesn't. Adapt your approach and grow your venture.
There are always babies being born. Around 1800 of them every day in the UK. That is a big market to start a business in and if you get it right, you could make money with baby hamper baskets.
