New research from Aviva reveals that one in five or 19% of people in the UK have established a side hustle since March 2020 and about 16% claim to earn about £1,000, according to Workplace Insight. In today’s economy, making ends meet can be challenging. However, you can still earn a decent income by starting a main or side hustle on the internet.
There are many ways to earn money online from anywhere. For instance, you can become a virtual assistant, sell crafts online, or offer freelance services like designing logos, websites, or software development. If you have an established business online, there’s a likelihood you’re making a considerable amount. Depending on your goals, you can choose to stay where you are or pursue more growth. If growing your online business to great heights and earning higher income is your goal, check out these simple ways to maximise online earnings.
Charge Rates per Project
For many businesses, charging services per hour seems perfect. However, billing per hour has flaws that may stall your efforts to increase your income. In most cases, clients question hourly rates and negotiate for lower prices and you don’t get rewards for high-quality work.
To maximize your online gains, consider pricing rates per project. Shifting to a per-project pricing model creates room for you to focus on providing high-quality services or products. You also get rewarded for becoming better at what you do and free up extra hours. You can use your free hours to take on more jobs, thus earning extra cash.
Enhance Your Online Presence
Building an online presence is key to promoting brand awareness and attracting new prospects. You can improve your online presence by creating a niche website, harnessing the power of social media marketing, use video content, and keep online reviews up to date. Each of these options has an advantage. For example, a niche website attracts prospects, as it provides detailed information about your products and services and how they provide solutions to problems customers face.
However, to earn money through your niche website, you must choose the right topic based on expertise and interest. For example, let's say you want to create a pet website. You can narrow down your niche to something specific like cat or dog health. Then start checking out a niche site case study and blog about your desired topic while following SEO best practices. You can also monetise your niche site through affiliate marketing, selling digital products like eBooks and courses, and selling advertising space.
Upsell Existing Clients
Acquiring new customers is fulfilling, but the process is more expensive than retaining existing clients. With this in mind, you may want to upsell to existing clients. Since you already have good rapport with existing clients, they are more likely to buy new products or services from you.
Ideal strategies for upselling to existing clients include providing an enhanced version of your products and services. For example, you can design different packages of the same service or product and sell at lower and higher costs to different customers. Alternatively, you can offer extra services that offload your clients’ work and adapt to customers’ ever-changing needs to provide in-demand products.
Starting an online hustle is a good way of making money quick from the comfort of your home. However, to maximise your earning, you must implement a few strategies. This includes improving your online presence, upselling to existing clients, and charging rates per project instead of hourly fees.